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Siri sibling Trapit launches as intelligent discovery engine for the web’s content

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Siri sibling Trapit launches as intelligent discovery engine for the web’s content

Post by Telnic on Tue 30 Dec 2014, 5:28 pm

Cees11-15-2011 07:28 AM




Siri sibling Trapit launches as intelligent discovery engine for the web’s content
 
Anyone familiar with this yet?

http://venturebeat.com/2011/11/14/trapit/

Mark Kolb (Kprobe)11-15-2011 01:57 PM




If it has an RSS feed or API, then that could be a daily feed for current content on Tels. It would have to be a mash up of different sources to make the page look like it is not duplicating content. Good idea for parking a tel. Starts tomorrow, so I'll be on it.

The site taps into more than 50,000 news sources pulled from RSS feeds and a hodgepodge of other “listening” algorithms that search for news.

Mark

aliencafe11-15-2011 05:53 PM




I think the real breakthrough in this area is when Siri or whatever the next clone is named does all of your searches online

SEO and other Social optimization techniques for Yelp and whatever Siri is using will become extremely important. Pay Per Call specialists delivering calls to your business will be in high demand.

This will change the entire search process and how to monetize it. Clicking and scrolling will be a thing of the past.

from my PC or mobile:

"Siri search for tax accountants in San Jose."

"I have found 10 results in your area, would you like to call them"

"Yes, call Johnson and associates"

"Ok calling them now, thank you."

Clicking on an advertisement is non existent in this model.

Cees11-15-2011 08:16 PM




Quote:



Originally Posted by Mark Kolb (Kprobe) (Post 19030)
If it has an RSS feed or API, then that could be a daily feed for current content on Tels. It would have to be a mash up of different sources to make the page look like it is not duplicating content. Good idea for parking a tel. Starts tomorrow, so I'll be on it.

The site taps into more than 50,000 news sources pulled from RSS feeds and a hodgepodge of other “listening” algorithms that search for news.

Mark



[size]
Glad to see it's piqued your curiosity, I'll keep watching.[/size]

Cees11-15-2011 08:32 PM




Quote:



Originally Posted by aliencafe (Post 19042)
I think the real breakthrough in this area is when Siri or whatever the next clone is named does all of your searches online

SEO and other Social optimization techniques for Yelp and whatever Siri is using will become extremely important. Pay Per Call specialists delivering calls to your business will be in high demand.

This will change the entire search process and how to monetize it. Clicking and scrolling will be a thing of the past.

from my PC or mobile:

"Siri search for tax accountants in San Jose."

"I have found 10 results in your area, would you like to call them"

"Yes, call Johnson and associates"

"Ok calling them now, thank you."

Clicking on an advertisement is non existent in this model.



[size]



Then there's this interesting article.

http://blogs.reuters.com/felix-salmo...ne-advertising

Excerpt 
"What we have cobbled together is something really rather novel: an ad unit that smart readers actually want to click on. I’ve been looking at ads online for over 15 years now, and I’ve never wanted to click on one, with the exception of a handful of very bloggish sponsored posts at Gawker Media, which were interspersed seamlessly between inferior original editorial posts. It’s a known fact in advertising circles that only geniuses click on ads — and yet advertisers still think that click-through rates mean something, and that a higher click-through rate means a better ad. It’s the measurement fallacy: people tend to think that what they can measure is what they want, just because they can measure it. And it’s endemic in the online advertising industry"[/size]

    Current date/time is Wed 20 Sep 2017, 3:37 am